What describes a new business venture that aims to capitalize on current market trends?

A startup is a new business venture specifically created to capitalize on emerging market trends and often focuses on innovative ideas, products, or services. Startups are characterized by their entrepreneurial spirit, agility, and potential for high growth, particularly in technology or niche markets. They are generally funded by a combination of personal savings, investors, or venture capital, and they aim to solve problems or meet needs in the market that are currently underserved.

In contrast, an established enterprise refers to a business that has been operating for some time, having already established its presence in the market with a solid customer base. A franchise involves a business model where individual entrepreneurs operate under the branding and systems of an established company, rather than being newly created ventures. Lastly, a nonprofit organization is designed to serve a public or community purpose rather than to generate profits, which diverges from the profit-driven nature of a startup focused on market trends. Therefore, the definition of a startup aligns perfectly with the intention behind capitalizing on current market trends.